As a Qualified Property Investment Advisor, it always amazes me how much information people think they know and understand about property. Yet time and time again when I speak with investors, I realize that it’s often everything they don’t know that is the biggest problem.
The sources that many property investors rely on for property investment advice can be a huge surprise. Even investors who have accumulated multiple properties over their lifetime often discover gaps in their knowledge during Strategy Sessions. When I ask how they’ve gained their knowledge to date, it’s alarming to hear they rely on some of the following risky sources.
What Are the Most Dangerous Sources of Property Investment Advice?
Even experienced investors sometimes unknowingly rely on risky sources for guidance. Here are the top five sources you should avoid when making investment decisions:
1. Online Forums and Facebook Groups
Why online forums can mislead investors
While I occasionally read some of the largest online property forums and Facebook groups, I often cringe at what I see. Every participant has their own opinion, and sometimes these are taken as gospel.
Many investors make decisions about locations or strategies based on forum posts, without considering their own circumstances. For example, I speak to interstate clients looking to buy in Brisbane who tell me they chose a suburb based on online forums. When I dig deeper, it becomes clear that these sources provided incomplete or misleading advice.

Relying solely on these sources for property investment advice can be risky, as the choices you make today may significantly impact your financial future. Always verify information, cross-check facts, and seek professional guidance before making decisions. Our services also provide valuable insights on current market trends, suburb performance, and property opportunities.
2. Family and Friends
Can family and friends provide trustworthy property investment advice?
Relatives and friends often give advice enthusiastically, but their personal experience may not align with your goals. Who hasn’t attended a BBQ and been told “the house around the corner would make a great investment”?
Unless your family or friends have successfully built a property portfolio themselves, it’s difficult to know if their guidance is suitable for your circumstances. Even experienced investors may not share the same goals, financial situation, or risk tolerance as you.
It’s great to feel supported, but investing based on informal advice can be costly. Paying for professional guidance upfront can save hundreds or thousands of dollars later. A small investment in advice now can prevent major financial mistakes down the track.
3. Real Estate Sales Agents
Are sales agents a reliable source of property investment advice?
Sales agents are focused on selling a property, not evaluating its suitability for your long-term goals. Many listings describe a property as a “perfect investment opportunity,” but that is a marketing line designed to attract buyers, not a reflection of your portfolio needs.

A sales agent typically will not consider your risk profile, property strategy, or long-term objectives. Just because a property is well-maintained or low-maintenance does not mean it is a good investment. Avoid relying on sales agents for investment property strategy, as their main goal is to complete a sale, not to ensure your financial success.
4. Property Marketers
Are property marketers’ tips reliable for long-term investment?
Property marketers are hired by developers to sell properties, often promoting the same “investment opportunity” to multiple clients. While they provide information on property metrics, the advice is rarely tailored to your personal circumstances.
Many property marketers are often referred to as “property spruikers” because they run free “property investment” seminars that attract large crowds. During these events, they promote the property as the best investment for everyone in attendance, but they rarely assess your unique situation or long-term goals.
Remember, nothing is truly free, these marketers are compensated by developers, often through commissions built into the property price. Always take time to verify any guidance from a marketer and seek professional input if you are unsure. Avoid making rushed decisions.
5. Mortgage Brokers, Accountants and Financial Planners
Can finance professionals give accurate property investment advice?
Mortgage brokers, accountants, and financial planners are licensed in their respective fields, but most are not qualified to provide specialized property investment advice. Many do not understand the nuances of real estate markets, investment strategies, or how to match a property to a client’s long-term goals.
Some finance professionals may make recommendations influenced by commissions or tax incentives, which may not align with your strategy. For example, accountants may suggest purchasing a property for tax depreciation benefits without considering portfolio growth, and some planners may recommend developer stock for commissions.

Always verify advice and consider consulting a Qualified Property Investment Advisor (QPIA) to ensure your investment decisions are aligned with your goals and risk profile.
How to Choose Reliable Property Investment Advice
To make informed property decisions:
- Work with a Qualified Property Investment Advisor (QPIA) who understands your goals and risk profile.
- Ensure any advice considers your long-term portfolio strategy, not just short-term gains.
- Verify recommendations from other sources before acting on them.
- Be cautious of “free” advice, if it seems generic or scripted, seek professional review.
Summary: Avoiding Costly Mistakes with Property Investment Advice
These 5 sources may seem helpful but relying on them can lead to costly mistakes. The world is full of unscrupulous advice, and property investment in Australia is no different.
Tread with caution, never make rushed decisions, and seek professional assistance if you are unsure. Property investment involves a significant amount of money, so making smart, informed choices is crucial for long-term success.
Get Professional Property Investment Advice Today
If you want to avoid risky advice and make confident property investment decisions, contact Streamline Property Buyers. Our team of QPIAs can provide guidance tailored to your goals, risk profile, and strategy, helping you grow your portfolio safely and effectively.
Connect with us today
To book a FREE discovery call ~ Click Here
Follow us on LinkedIn | YouTube | Instagram | TikTok
Tune into our podcast ~ Brisbane Property Podcast